Important Takeaways:
- Former President Trump’s decisive victory Tuesday led to a shock wave that was felt in newsrooms across Washington, D.C., and New York. Everyone knew the polls were close and that a Trump win was a strong possibility, sure, but the scale of Trump’s win left one senior producer at a broadcast network stunned: “We are questioning our relevance right now,” they said Wednesday morning.
- It was a sentiment shared by former Sen. Claire McCaskill, who lamented on MSNBC’s Morning Joe: “I think we have to acknowledge that Donald Trump knows our country better than we do.”
- Ratings for the broadcast and cable news channels saw steep declines in ratings from Nielsen (finals showed an average of 42.3 million people, down from nearly 57 million four years ago), with the lowest ratings in decades. The steepest drop was felt at CNN, which saw its numbers fall below MSNBC for the first election night since that channel launched nearly three decades ago.
- Meanwhile, emergent platforms and programs outside of the traditional media thrived…
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