Californians leaving for Nevada. Cheaper and happier

The Tahoe-Reno Industrial Center is billed as the world's largest industrial park, at 166 square miles, roughly the size of New Orleans or Denver. (Carolyn Cole / Los Angeles Times)

Revelations 18:23:’For the merchants were the great men of the earth; for by thy sorceries were all nations deceived.’

Important Takeaways:

  • Californians are pouring into Nevada. Not everyone is happy about it
  • California residents and companies have poured into northern Nevada since Tesla began building its battery pack factory in a business park outside Reno in 2014.
  • In the last three years, the pandemic pushed another wave of Californians into northern Nevada. Here, they can retire or work from home or the ski slopes while keeping close ties to the San Francisco Bay Area or Los Angeles
  • The migrants are seeking to re-create a California lifestyle — a technology hub with comfortable communities, economic growth and mountain views — without California’s problems.
  • More than 85,000 people traded California driver’s licenses for Nevada licenses in 2021 and 2022
  • But Californians have found their state’s troubles here too. Streets in northern Nevada are becoming congested; city services, strained. Locals are getting priced out of houses and apartments by Californians who can pay higher rents or drop larger down payments. Nevadans are struggling with homelessness and drug addiction; lines for food and housing assistance are growing. The state’s public schools record some of the lowest standardized test scores in the country.

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