Important Takeaways:
- ‘Tall and slim is the trend’, say retailers, because minimalist festive foliage does not block TV screens
- Christmas trees are getting skinnier as modern homes are getting smaller, growers have said.
- The “trendy” variation of the traditional festive centerpiece has been stripped back to stop sprawling branches blocking television screens and taking up too much floor space.
- The new-look trees, which have been dubbed “Treezempic” on social media, in reference to a drug used for weight loss, are proving to be a minimalist and budget-friendly option that saves people from having to rearrange their furniture.
- Oliver Combe, who has worked at York Christmas Trees for 40 years, told The Telegraph he had noticed a surge in demand for slimmer trees.
- “Tall and slim seems to be the trend this year,” he said, adding: “You only have to think how much bigger TV screens are than 15 years ago – trees are being edged out by screens.”
- Earlier this month, John Lewis reported that shoppers were shunning large Christmas trees in favor of smaller models, with sales of both 6ft and 7ft trees dropping 13 and 6 per cent respectively.
- It found that demand for smaller trees that measuring only 4ft 6in had surged, however, with sales up 55 per cent
- The retailer put the shift down to the shrinking size of the average living room in new-builds, saying homes are “just smaller now than they were a generation ago”.
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