Restaurants are feeling the pressure: Cost of goods is up 30% and they are having to shell out higher wages to keep staff

Gusto-Pizza Gusto Pizza, a Des Moines staple for nearly ten years, recently closed down amid a rash of restaurants boarding up in the midwestern city

Revelation 13:16-18 “Also it causes all, both small and great, both rich and poor, both free and slave, to be marked on the right hand or the forehead, so that no one can buy or sell unless he has the mark, that is, the name of the beast or the number of its name. This calls for wisdom: let the one who has understanding calculate the number of the beast, for it is the number of a man, and his number is 666.”

Important Takeaways:

  • A ‘perfect storm’ is wiping out America’s restaurants – here’s why the Midwest is hardest hit by closures
  • Americans are eating out less as inflation weakens the dollars in their pocket, which is leading to some harsh consequences for restaurants across the country.
  • Visits to sit-down restaurants were down nearly five percent in 2023 from the year prior, according to location analytics firm Placer.ai.
  • Even big metropolitan areas in the US known for their great dining spots are struggling to maintain an environment where it’s profitable to run a restaurant.
  • Eater NY reported that over 40 bars and restaurants closed in New York City from December 2023 to January 2024, with some of the owners saying business simply never picked up after the COVID lockdowns in 2020.
  • In middle America, where there are fewer people and household incomes are lower, almost all restaurants are feeling the pressure of empty seats.
  • Iowa’s capital city of Des Moines, for example, has seen many restaurants close because of lower foot traffic. Establishments are of course aware of this but so are the remaining restaurant regulars.
  • Jessica Dunker, the president and CEO of the Iowa Restaurant Association, said the reason restaurants are shuttering is because the cost of goods is up 30 percent and they are having to shell out higher wages to keep staff on.
  • Dunker also pointed out that many food businesses are struggling to pay back loans they took out during the pandemic. The deals, most of them 30-month deferred loans, were likely necessary when lockdowns were in full swing and restaurants had virtually no customers by force of law.

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